Blog
The development of a strategy often appears to be an abstract and lengthy process that leads to vague results or is overwhelmed by current trends. As a result, companies make major investment decisions regarding digital channels which then fall short of expectations. The agile strategy sprint method aligns strategy development with customer needs, is flexible, […]
18. February 2021
With 2021 just having started, we would like to take a look back but also give an outlook for the next few months. 2020 has left every single one of us with different emotions. The past year has been full of challenges and changes, both for our personal and our work life. With families finding […]
12. January 2021
AdobeBlogDigital Marketing ServicesExpert Posts
“More is better” is rarely a good idea. At a trade fair, no retailer would come up with the idea of persistently following visitors and chewing off their proverbial ears. Why should it be any different on the digital level? In order to really score points with your audience you need precisely two things: relevance […]
8. January 2021
AdobeBlogUser Experience Design
The Adobe Experience Manager as a Cloud Service (AEM-CS) was designed to offer validated and proven security testing as well as fast-loading cloud-native performance testing. Our Solution Architect Markus Zwirzitz answers a selection of questions regarding the Adobe Experience Manager as a Cloud Service in an interview together with Adobe. How would you compare […]
15. December 2020
BlogDigital Platform TechnologyExpert PostsSitecore
Why you should upgrade as a marketer! Sitecore has finally released version 10 of its Experience Platform (XP) and thereby created an excellent tool for content managers and, in particular, marketers. In this series of posts, we would like to give you an overview of the improvements made, as well as the reasons to take […]
2. December 2020
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